It often boils down to not just knowing the tools but mastering the strategy behind them.
The digital advertising world is brimming with options, often leading to overwhelming and scattergun approaches.
In The Facebook Ads Mastermind, we cut through the noise. We provide a focused, proven path – the same one that has guided over 200 students to amplify their online store sales and has been recognized with national marketing awards.
As your coach, I bring to you not just theories but agency-proven, award-winning methods honed through experience with global brands.
This mastermind is especially for you if you're an eCommerce business owner or a marketing leader looking to take charge of your advertising without overreliance on external agencies.
Join me in this transformative journey, where you gain not just knowledge, but a community, personalised coaching, and a skill set that stays with you for life.
The Facebook Ads Mastermind is your gateway to becoming self-sufficient in the art of Facebook advertising, ensuring your eCommerce store not only competes but excels in the digital marketplace.
- You're an eCommerce business owner with a fantastic product, poised to make a significant impact on your market. But, despite having all the right elements, you feel like your brand might be the world's best-kept secret.
- You see other online stores leveraging Facebook ads with remarkable success, and you wonder what their secret is. What strategies are they using behind the scenes to attract and convert their audience?
- You're ready and willing to engage with your customers, but the vast landscape of digital advertising leaves you questioning where to focus and how often to reach out.
- You've invested time, effort, and resources into your business. Now, it's crucial to make those investments count by effectively marketing your products and seeing the return in your revenue.
you're sick of
wasting money on things that don't work
you're sick of
feeling overreliant on your agency
you're sick of
feeling like the best kept secret online
Feel Lost in Facebook Advertising... Struggling with the complexity of Facebook Ads, unsure of which strategies will effectively reach your audience and drive sales.
Be Overwhelmed by the Technicalities... Overcome with anxiety about ad budgets, targeting, and creative decisions, leading to hesitation and inaction.
Constantly Second-Guess Your Approach... Feeling perpetually on the verge of success but being scared to touch Facebook for fear of making costly mistakes.
Master Facebook Ads
Go beyond basic understanding – master the art of creating high-impact Facebook ads get results. With our agency-proven, award-winning methods, you're not just learning to advertise; you're learning to convert.
Breakup with your Agency
Say goodbye to agency fees. We empower you with the skills to take control of your advertising, leading to significant cost savings and a deeper understanding of your marketing spend.
Surround Yourself with a Success Network
Join an intimate community of like-minded eCommerce entrepreneurs. Share, learn, and grow together in an environment that values collaboration and shared success.
I didn't understand how Facebook ads worked and I felt that I couldn't do it myself, which was absolutely not true. I got no results through doing that. So I decided to learn myself and Megan's course is so good. It's hands-on. It's small enough so that you get heaps of one-on-one time with Megan."
CHRISSY DUPÉ
"It was such a great experience because before I started, I was really nervous about using Facebook ads, I was lacking direction and I was also really worried that anytime I press a button within the ad account, I would muck everything up. Now I have so much more confidence, I know what to do, how to test and to optimise. That gives me power as a business owner. "
SIAN CORRIGAN
Identify Your Objectives
Strategise your path to success by identifying clear objectives.
Here's what you're going to learn:
- Aligning your Business Strategy with your Marketing and Media Strategies for cohesive and effective advertising.
- Understanding critical metrics for long-term success.
- Determining targets that align with your business for effective budgeting.
- Utilising the eComm Weekly Tracking Sheet for ongoing performance assessment.
Define Your Brand
Build a strong brand identity and understand your audience.
Here's what you're going to learn:
- Understand how to brand building in the digital age.
- Techniques to Define Your Audience: Know who you're speaking to for targeted advertising.
- Crafting your compelling messaging: A key tool for selling online.
- Establishing your True North: Defining the core values and vision of your brand.
Write Your Ads
Master the art of crafting compelling ad copy.
Here's what you're going to learn:
- Crafting Engaging Ad Copy: Strategies and tips for writing ads that resonate with your audience and drive results.
- Leveraging Technology for Creativity: Explore how to use technology to generate creative ideas and optimize your ad content.
- Effective Ad Concepts and Testing: Learn how to develop various ad concepts, test them for effectiveness, and refine your approach based on data.
- Headline Crafting and Validation: Techniques for creating compelling headlines and methods to test their effectiveness.
Set Up Your Ads
Navigate the technicalities of ad setup with ease.
Here's what you're going to learn:
- Campaign Architecture: Understanding the structure of successful campaigns.
- Step-by-step guides for Campaign, Adset, and Ad Setup.
- Setting up your ads for ultimate success.
- Screen-shares and step-by-step instructions for successful ad setup.
Analyse & Optimize
Learn our agency-proven method of optimising Facebook ads.
Here's what you're going to learn:
- Success Metrics Overview: Key indicators of ad performance.
- Techniques for finding Winning ads.
- How to optimise for continuous improvement.
- What to do if your ads aren't working.
Scale for Success
Uncover strategies to effectively scale your advertising efforts.
Here's what you're going to learn:
- Key principles and strategies for scaling your successful Facebook ad campaigns
- How to reach wider audiences and amplify your impact.
- How to scale sustainably and profitably.
- How to scale to different markets.
1:1 Private Coaching with Megan
Receive personalised guidance and insights with one-on-one coaching sessions. These sessions are tailored to your unique needs and challenges, offering direct support and advice from Megan. Whether it's strategising your next campaign or troubleshooting current issues, these private sessions provide invaluable, customised support.
Interactive Live Q&A
Join regular group calls where you can connect with other participants, share experiences, and gain broader perspectives on common challenges and successes. These calls are not only a platform for learning but also for building a supportive community of like-minded individuals, all driven to achieve their eCommerce goals.
Personalised Feedback on Your Work
Unlike typical online courses that provide instruction without follow-up, we will review your campaigns, strategies, and overall approach, providing constructive feedback and actionable advice. This hands-on review ensures that you're not just learning the concepts but also applying them effectively in your business.
"I would say it's definitely more than worth the investment that I've made in it. I understand ads so much better now. I wish I'd done it two years ago to be honest."
GIGI BIB
"Love working with Megan! Such great results in such a short time. I would highly recommend this course to anyone wanting to actually understand ads."
FRANCESCA MOI
Jumpstart your ad creation with a swipe file of tested and proven ads to use as inspiration. Have an unfair advantage by having access to a library of ads that have been tested in our agency and proven to get results.
Staring at a blank page and not sure what to write? Our ad copy template provides a structured guide to help you craft compelling ad content. Use it as a starting point to infuse your own brand's voice and message, creating ads that resonate with your audience.
Learn the secrets to engaging organic social media content. This guide will provide you with the insights and strategies to create posts that captivate and engage your audience, building a strong online presence for your brand.
Plan your year with our comprehensive promotion planner. This tool will help you strategize and organize your promotional activities, ensuring you're on track for a successful year in advertising and marketing.
Learn how to run campaigns, such as Black Friday, with massive results... without jeopardising the long term success of your ad account, audience and profits.
Kickstart your journey with a solid foundation for success! Set the tone for your transformative journey and learn how to navigate this Mastermind for maximum impact.
"For anyone thinking about doing the mastermind, I'd highly recommend it. Megan is a marketing genius - all that really foundational stuff that you don't have, you will get it out of this course. Strategic and good value for money."
TANYA BOOTS
"I would say to anyone joining, definitely do it. You will learn so much, Megan is a wonderful teacher. I now have so much more confidence, how to test and optimise and I'm not afraid of breaking something every time I touch it! "
INTENTION SKINCARE
Instant access to the complete Facebook Ads Course
Lifetime updates
Private invitation to the Mastermind FB Community
Private 1:1s with Megan
Interactive Group Calls
Real-time Feedback of Work
Bonus #1: Swipe File of Proven Ads
Bonus #2: Ad Copy Template
Bonus #3: Organic Content Guide
Bonus #4: Promotional Planner
Bonus #5: Successful Sales Campaign Module
Bonus #6: Setup for Success Module
You're so ready for this!
Book a call now to see if this Mastermind is right for you.
We are so confident that you'll love The Facebook Ads Mastermind we offer a 30-day money-back guarantee. If you participate actively and follow the steps in the mastermind but do not see results within 30 days, we will provide a full refund. This guarantee reflects our confidence in the program's effectiveness and our commitment to your success.
Hey there, I'm Megan.
Rather than just walking you through my bio, I want to extend my heartfelt thanks for joining me on this exciting journey. Your belief in levelling up and embracing new challenges mirrors my own approach to life and business – a relentless pursuit of ambitions, passionately and directly.
You might have guessed it already, but I have a deep, unwavering love for business and digital marketing. I've been a part of this dynamic world since before the days of Facebook, and the journey has been nothing short of magical.
Some highlights? I've been entrusted with digital marketing strategies by global brands owned by the likes of Lexus and Heineken, and I've helped hundreds of online store owners boost their sales through my online courses.
My dedication and results haven't gone unnoticed – with awards from ADMA, the Australian Marketing Institute, Xero, and the National College of Business (yes the trophies are in my office). Bond University tapped me on the shoulder to lead their Digital Transformation Industry Masterclasses, mentoring MBA students and industry professionals.
Within mt Facebook ads agency, Lume Marketing, is where I've developed award-winning strategies, scaling businesses from $50 thousand months to $1 million years. And yes, I practice what I preach – running my own online store, dot on a sock, to stay grounded in the very strategies I advocate.
I know, just as you do, that a successful eCommerce site is more than a great product and a flashy website. It's about strategy, understanding, and the right approach – something I'm eager to share with you.
It's not just about learning digital marketing; it's about evolving from where you are now to where you've always dreamed of being.
I can't wait to embark on this journey with you, to share my decade-plus of experience, and to witness the incredible growth and success you're about to achieve. Let's turn your aspirations into reality!
You've likely heard many claims of expertise in the world of digital marketing, but finding someone with the genuine experience, strategy, and proven results can be a challenge.
Unlike many, I don't just talk the talk – I've been in the trenches of digital marketing since its early days, developing strategies for global brands and teaching hundreds of online store owners to boost their sales.
I don't want you to settle for yet another course that leaves you wondering what to do next. This mastermind is PRACTICAL. It's about showing you EXACTLY what I do to achieve award-winning results in Facebook advertising, allowing you to implement as you learn.
The Facebook Ads Mastermind isn't just about absorbing information; it's about applying it in real-time to your business. From crafting compelling ad copy to optimizing campaigns for maximum ROI, you'll gain hands-on experience every step of the way. This is not just learning – it's doing, improving, and succeeding.
I don't have an online store yet. Can I join the mastermind?
Does it matter what type of products I sell in my online store?
I have a busy schedule. How much time will I need to dedicate to the mastermind?
I'm not very tech-savvy. Can I still participate in the mastermind effectively?
I've previously worked with an agency for my Facebook ads. Can I still benefit from joining the mastermind?
I'm already running ads for my online store. Is this mastermind still suited for me?
Do you have a money-back guarantee policy?
This exclusive mastermind is only for a small group of eCommerce entrepreneurs and marketing leaders hand-selected by Megan Winter. Not everyone will be accepted, as I only take people on the journey who I believe will get maximum results.
If you feel the calling to be in this Mastermind, then take aligned action and apply today. We hope to see you on the inside!
Still have questions? Book a call to chat with Megan today.
BOOK A CALLReady to get started?
Apply now to see if this Mastermind is right for you.